LCD monitor profiling: getting started

No, I don't bother with lux and ambient light measurement and readouts because all that does is allow you to adjust the software and the video card to reach these targets and that's all. Just like letting i1 pick a color temp instead of using native, the look usually is quite warmer/reddish than I'm comfortable with.

That's what doesn't make since about going by the numbers. My native color temp looks very neutral as is on my 2004 G5 iMac which reads 6200K as measured by i1Match but when I choose 6500K target which is very close to native, the screen becomes more reddish. There shouldn't be that much of a visual difference between the two which implies the numbers are subjective according to the manufacturer.

Thus I rely on my own eyes more as you should, but that's up to you.

Many thanks, Lou and Tim. I'm taking a break from the process for a bit but hope to act on your advice within a couple weeks and post a followup.