=?Utf-8?Q?Why_doesn=E2=80=99t_Microsoft_Market_Mon?==?Ut f-8?Q?ey_heavily_as_it_does_their_othe?==?Utf-8?Q?r?=

This is a discussion on =?Utf-8?Q?Why_doesn=E2=80=99t_Microsoft_Market_Mon?==?Ut f-8?Q?ey_heavily_as_it_does_their_othe?==?Utf-8?Q?r?= within the Microsoft Money forums in Microsoft Tools category; I've used Money for sometime now and have been reasonably happy with it. My question-why doesn't MS market Money as it does their other products? The advantage of this to customers would be that a higher sales means more bug fixes, more online banks, and more features, etc. With Money being somewhat relatively 'unknown' to the world, I wonder if one day MS might end up pulling it off the market because of competition....just something to think about......

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  #1  
Old 08-14-2007, 10:52 PM
=?Utf-8?B?YXBrZXNo?=
Guest
 
Default =?Utf-8?Q?Why_doesn=E2=80=99t_Microsoft_Market_Mon?==?Ut f-8?Q?ey_heavily_as_it_does_their_othe?==?Utf-8?Q?r?=

I've used Money for sometime now and have been reasonably happy with it. My
question-why doesn't MS market Money as it does their other products? The
advantage of this to customers would be that a higher sales means more bug
fixes, more online banks, and more features, etc. With Money being somewhat
relatively 'unknown' to the world, I wonder if one day MS might end up
pulling it off the market because of competition....just something to think
about...
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  #2  
Old 08-14-2007, 11:16 PM
Dick Watson
Guest
 
Default Re: Why doesn't Microsoft Market Money heavily as it does their other

They used to spend megabucks marketing it by comparison. I think they've
discovered that the demand is inelastic to the amount of money they spend
marketing it. So they spend less now. Likewise, at $25 a copy or so--at
retail--you've got to sell a bazillion copies to pay for much marketing.

"apkesh" <apkesh@discussions.microsoft.com> wrote in message
news:5E5D74EF-AD5B-4786-831B-8AA5A897DD76@microsoft.com...
> I've used Money for sometime now and have been reasonably happy with it.
> My
> question-why doesn't MS market Money as it does their other products? The
> advantage of this to customers would be that a higher sales means more bug
> fixes, more online banks, and more features, etc. With Money being
> somewhat
> relatively 'unknown' to the world, I wonder if one day MS might end up
> pulling it off the market because of competition....just something to
> think
> about...



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